Almeta ML combines individual customer behavior, your business priorities, and contextual signals. These layers work together to consistently outperform traditional systems.
Personalization
Every interaction teaches the system what each customer wants. AI tracks product views, searches, cart behavior, purchases, returns, profile data, reviews, session durations, scroll depth. These inputs determine which products we recommend to each customer.
Business Goals
Your business objectives drive every recommendation. You set the priorities — like boosting margins, clearing inventory, or promoting new products — and the AI finds the right customers and timing.
Contextual Signals
Purchase intent changes based on context: location, weather, device type, traffic source, seasonality, time of day. The models adapt automatically.
You can run different models simultaneously (each with its own objective: revenue, margin, CTR, conversions) and share audiences across multiple websites or brands. Recommendations adapt instantly to price changes, stock level updates, and current session behavior.